Prime Brand Redesign

Developed a new brand design system and onsite experience

Global Prime Brand

Creative direction, global brand management and consistency

Prime Day

Created global style guide and production optimization

Textures & Hues

Creative direction for Amazon's first Black hair care campaign

Amazon Mexico Brand Stores

Partnership management for major brands

Amazon Home

Art Director for seasonal trends and merchandise

Food Photo Art Direction

Art Director for a wide range of media channels

3D Integrated Photography

Mixing photography and computer generated imagery

Radio Spots

Transcreated and directed radio spots in Spanish

Seasonal Giftcard

Created and patented exclusive squirtgun giftcard

Back To School Catalog

Creative Director for seasonal catalog

Consumables Marketing

Led agency for development segment-specific saturation

Ben & Jerry’s Partnership

Directed in-store marketing campaign